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Promoting Your Cause To Increase RevenueWednesday, October 28, 2009 from 9:00 AM to 12:00 PM (GMT)Milton Keynes, United Kingdom |
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Event Details
Click4Causes is about fundraisers and the people that support them. We have a half day seminar held at the Enterprise Hub at the Open University, Milton Keynes where you can make new contacts and get new ideas for promoting your cause to a wider audience.
YOU WILL LEARN
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Why is social networking important to fundraisers?
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Why internet social networking is a challenge and an opportunity
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Why and how to use video within your online marketing
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Why Google AdWords are a critical component of your social plan
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How to create sustainable revenue streams from people that are not your supporters

THE SPEAKERS
Ian McKendrick
“Ian McKendrick is a genius at combining traditional marketing techniques with the latest social networking developments and helping businesses produce strategic marketing plans that really work. He is a thought-leader at the forefront of SEO techniques and is transforming the Social networking SEO market place” Dain Internet Marketing
“Ian gave us a passionate presentation, packed to the brim with everything I needed to get going. As an IT Director myself, his delivery was non condescending, and was a lesson in itself on how I should be communicating technology to my board.” - speakingup.org
Lincoln Bedeau
Lincoln Bedeau saw the use of video for communication on the web back in 2001; He is now Managing Director of askMK. TV (the internet television site for Milton Keynes) and most recently has developed askBrango.com, a safe and sound social network video platform for the educational sector.
Lincoln has done numerous projects using video to improve traffic to websites and create short films for voluntary organisations to publicise their community based work. - www.askMK.TV
Damien saw the power of helping local business' get access to the latest thinking and advice in order to promote their organisation online. He has been dedicated to helping organisations for over 5 years with their internet marketing specialising on the use of Google's search engine.
Google recognises Damien as one of their qualified Individuals. These individuals are a trusted point of contact that advises you how to leverage the Google platform. Damien will outline what Google Adwords is; why it is beneficial to you and the funding that may be available to your organisation from Google grants - www.businessgrowthmidlands.org.uk
Simon Parslow
Simon Parslow is a visionary entrepreneur. Not content with the status quo of the retail sector he has used influences from a variety of business models and created an e-tail mash up which looks set to raise a few eyebrows in 2009. He wishes to educate fundraisers of all shapes and sizes that they too can benefit from a shift in consumer buying habits. The ever changing cycle of money in circulation means that to survive fundraisers must be aware of the opportunities that exist and be willing to embrace new technology and what it can bring.
www.eSay-uk.com
YOUR HOST
Click4Causes mission is to help fundraisers benefit from the cultural changes engendered by new technologies in marketing and change the communication to their stakeholders through the entire marketing approach, in order to provide sustainable revenue and volunteer resources.
We educate people with how they can link with each other and their favourite causes in order to deliver positive change in society.
Your host is Paul Sage
“I want to welcome fundraisers of all sizes of organisation to our half day event at the Open University. I believe that the information will be of real value in these challenging times for charities, with income dropping because of a low return on capital investments and lower donations”
TESTIMONIALS
"This is a great introduction to what is 'out there' in the world of social media. It was useful to focus on a few sites such as Twitter. I came away feeling inspired to get out there and spread the word about what we do" - Taryn Third; Motor Neurone Disease Association
"Very informative, friendly atmosphere, excellent speakers; good networking opportunity" - Sarah Austin; Willow Foundation
"An excellent seminar and useful networking event - Thank you for inviting me" - Wendy Spence; Abbey Business Banking
"Even for a novice like me on social networking, I have learned a lot and it would be beneficial for all fundraisers" - Jane Marriott; Autism Concern
For an overview of our last event please visit Ian Mckendrick's article, and more testimonials and success from attendees at Paul Sage's Blog
AGENDA
- Arrival from 9am - Registration and Coffee
- 9.15am - Introduction and Welcome
- 9.30am - Ian McKendrick - Social Media Introduction
- 10.15am - Lincoln Bedeau - Use of video with social media
- 10.45am - Break for coffee and networking
- 11am - Damien O'Dwyer - Google Adwords and Grants
- 11.40am - Simon Parslow - Monetising the social network for your cause
- 12am close
Delegates attending Ian Mckendrick - "Janet and John Networking Training" following this event at the same location are welcome to enjoy lunch. For details of the follow-up detailed training event click here
When & Where
The Michael Young Building
Walton Drive
MK76AA Milton Keynes
United Kingdom
Wednesday, October 28, 2009 from 9:00 AM to 12:00 PM (GMT)
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Hosted By
Click4Causes
Click4causes is dedicated to helping fundraisers (Charities, Social Enterprise, Governmental and NGO’s, Not For Profit and business’ helping fundraising organisations) understand how to benefit from new and traditional marketing techniques and technologies, in order to Increase Donations/ Revenue.
Click4Causes runs events educating fundraisers on Social Media, Pay per Click, Search Engine Optimisation, Website development, measured marketing, database marketing, offline traditional print and digital print.
Click4Causes has developed a toolkit for fundraisers to access new marketing technology at a preferential rate for good causes.
Click4Causes manages the licence for cause management for the esay-uk.com social marketplace which ‘monetises’ the social network. esay-uk.com is a unique way for causes to widen their reach to new donors who are satisfied customers and brand champions for products they buy.
“I want to welcome fundraisers of all sizes of organisation to our half day event at the Open University. I believe that the information will be of real value in these challenging times for charities, with income dropping because of a low return on capital investments and lower donations”